Category Archives: marketing
Under Contract with 4 Offers From the 1st Open House
Under Contract with 4 Offers From the 1st Open House Charming, adorable, light & bright, this northern New Mexico adobe home has been completely remodeled & is a sparkling gem of a property. Now that is marketing!!!
Continue reading →10 Reasons 2015 Will Rock for Real Estate
10 Reasons 2015 Will Rock for Real Estate Yet another 2015 prediction! It will be interesting to see what the pundits predict by the end of 2015, but until then here is the forecast for 2015. ~ Dianne Daily Real Estate News After a slowdown in the market this year, housing analysts and economists have high hopes for 2015. … Continue reading →
Drones Prohibited for Real Estate Marketing Use
Unmanned Aerial Vehicles (Drones) Prohibited for Real Estate Marketing Use Drones Prohibited for Real Estate Marketing Use! At least for now… The National Association of REALTORS® advises members that the use of unmanned aerial vehicles for real estate marketing is currently prohibited by the Federal Aviation Administration. Such prohibited use of unmanned aerial vehicles may lead to the assessment of substantial fines and penalties. Real estate pros … Continue reading →
Are the Holidays a Good or Bad Time to Sell a Home?
Are the Holidays a Good or Bad Time to Sell a Home? I have included a recent article below that caught my attention on listing/selling properties during the winter holidays. Are the Holidays a Good or Bad Time to Sell a Home? The article states that from their research, properties often sell quite well during this busy season. When I … Continue reading →
Drones and Real Estate
Drones and Real Estate News Update: The FAA’s Cease-And-Desist Orders to Drone Pilots Are Bogus, Appeals Court Rules Read the current information from the National Association of Realtors » July 18, 2014 // 04:47 PM EST Flying drones for search-and-rescue purposes is legal, and all the cease-and-desist orders the government has sent drone pilots are bogus, an appeals court judge ruled … Continue reading →
The Consequences of Non-Competitive Listings Part 2
The Consequences of Non-Competitive Listings Part 2 The Dangers Of Overpricing Market value is a tricky number, because comparable-sales data do not always provide a good guide to a home’s value. Nearby homes that have sold in the past six months or so may be quite different from yours in appearance or condition, and there may be too few recent … Continue reading →
The Consequences of Non-Competitive Listings Part 1
The Consequences of Non-Competitive Listings Below is an article sent to real estate agents about the dangers of overpricing listings. In the next posting, The Consequences of Non-Competitive Listings Part 2, I write an article with my advice to agents and to sellers about overpricing. Pricing 101: A Lesson for Real Estate Agents by Rich Casto Right now it is … Continue reading →
Aldea May Market Report
Aldea May Market Report So you might have read my Santa Fe May Market Report by now and here is the current Aldea May Market Report for the first quarter of the year. There are 3 homes pending sale with days on the market ranging from 12 to 301. Since the start of this year, 7 homes sold with days … Continue reading →
Multiple Offers
Multiple Offers Multiple offers are typically generated on a property that is perceived either as an “exceptional value” or a great “opportunity to create value in the near future“. Multiple offers are a sign of a strong buyer demand that outpaced available inventory. In either case, preparation and choosing the right go-to-market strategy are key. The seller must present the home … Continue reading →
Housing Market Update in New Mexico August 2013
Housing Market Update in New Mexico August 2013 Good news is always good to hear these days and here is some good news! Aldea now has 10 sold homes as of today, 5 pending home sales, 2 Lots sold, 1 Lot pending. There have been over 16 houses that have just recently had a price reduction. If you want the … Continue reading →
August 2013 News
August 2013 News – Last month of Summer Summer is swiftly racing by. It seems like time is speeding up. Our afternoon storms are rolling in with the clash of thunder & the flash of lightning. So time being short, I will get to the point. Price Reduction We have some great Homes available here in Aldea with prices from … Continue reading →
Sound of the Season – Spring
The Sound of the Season – Spring- Yes the birds are out in full force. Their chatter starts way before dawn. What could they be so chatty about at this hour, I ask? So much bird activity all around, all day. Sitting in the sun is very warming and comforting, while the crisp spring air reminds us that winter is … Continue reading →
Get Listing Updates Now-
Get Listing Updates – Do you want to know more about the real estate market? Are you searching for your dream home? Are you looking to sell your home? Are you undecided about selling your home and would like to know what your home is worth by viewing comparable homes? Are you curious as to what properties are on the … Continue reading →
Announcing Client Connect Portal
Announcing Client Connect Portal – Finding the right real estate for you! I am now offering my clients the opportunity to engage in their own real estate listings portal through Client Connect. Client Connect offers a website for my clients to interact with the real estate listings from the “Saved Search” setup that I create for each client. This password … Continue reading →
Finding Your Why Part 2: Good Marketing vs. Bad Marketing
Finding Your Why Part 2 – Good Marketing vs. Bad Marketing- It’s all about marketing. Marketing your services, marketing your products, marketing yourself, marketing your home (if you are a seller) and marketing homes to potential buyers (if you are a buyer), no matter what you do as a human being. Everyone, mostly unconsciously, markets themselves everywhere they go, with … Continue reading →
Finding Your Why Part 1
Finding Your Why Part 1 – TED talk by Simon Sinek: How great leaders inspire action Finding the Why Simon Sinek presents a simple but powerful model for how leaders inspire action, starting with a golden circle and the question “Why?” His examples include Apple, Martin Luther King, and the Wright brothers — and as a counterpoint Tivo, which (until … Continue reading →
